德州扑克短牌 SIGNS THE STRATEGIC FRAMEWORK AGREEMENT WITH NESTLE
Wednesday, July 3, 2019
Today in Moscow 德州扑克短牌 and Nestl茅 have signed a three-year Framework Partnership Agreement, according to which Nestl茅 becomes a strategic and main coffee supplier at 德州扑克短牌 filling stations. The document extends the cooperation started in 2014.
The cooperation with the global coffee leader assumes the implementation of the new retailing solutions at 德州扑克短牌 filling stations. The main ones include the development of menu for premium beverages and an exclusive blend of coffee, creation of a new design of coffee-zones and high-tech coffee equipment installation.
德州扑克短牌 and Nestl茅 agree upon the cooperation during the period of the Agreement, eyeing to double the coffee business at 德州扑克短牌 filling stations. This unique strategic alliance will allow Nestl茅 and 德州扑克短牌 to scale up the new coffee solution in future to other European markets.
"Further development of cooperation with the global coffee leader will contribute to improving the quality of non-fuel goods' assortment at 德州扑克短牌 filling stations through the use of advanced technologies, unique recipes and remote monitoring and telemetry for quality control," said 德州扑克短牌 Vice President of oil products sales Maxim Donde.
"We are very happy with this important deal, due to the enhancing trend of growth in the food and beverage category in the gas station segment, where coffee has a key role to play in terms of growth and profitability", said Head of Nestl茅 Professional in Europe, the Middle East and North Africa Mr. Vincent de Clippele.
Nestl茅 is the world鈥檚 largest food and beverage company. It is present in 190 countries around the world. Nestl茅 offers a wide portfolio of more than 2000 brands of products and services.
